[Signed copy] Seeing the Unseen: behind Chinese tech giants’ global venturing

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The global ambitions of Chinese Tech Giants
Chinese tech companies, from Alibaba and Tencent, to Pinduoduo/Temu, Meituan/Keeta and ByteDance/TikTok, are reshaping global markets. What sets them apart from their Silicon Valley counterparts? How do they strategise, scale, and adapt internationally?

Inside Seeing the Unseen: behind Chinese tech giants’ global venturing
This book uncovers the unique decision-making logic of China’s top tech firms—exploring their leadership, organisational agility, and expansion strategies.  It provides key insights into their rapid growth and adaptation, as well as the challenges/obstacles during the process.

The POP-Leadership Framework
Learn how Chinese tech firms succeed through People, Organisation, Product, and Leadership (POP-Leadership), and what global businesses can learn from their approach. The book also explores how strengths in China have sometimes hindered their expansion globally.

Featured case studies include:
Alibaba, Tencent, ByteDance, TikTok, Baidu, Huawei, JollyChic, Meituan, Pinduoduo/Temu, Sea Group, Transsion, and many more.

Why It Matters
Whether you’re an investor, competitor, or executive, Seeing the Unseen offers valuable lessons on how Chinese companies are shaping the future of global business.

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